How does one create an effective plan of action in order to motivate a call to action? First one must identify an issue or situation that needs to be addressed. This issue must be specific and hold some direct significance to the person trying to enact change. Think about the most successful movements and revolutions throughout history from America’s war for independence to the Civil Rights Movement. A commonality that all successful movements share is that they were started by individuals or groups on a local scale that looked to change one specific injustice, weather it was the Boston Tea Party or diner sit-ins. These actions protested one specific inequality but the values held by these individuals and the oppression they were fighting against could be extrapolated and embraced by others in different communities with similar grievances. A movement must start small and then branch out, in other words it must start bottom-up instead of top-down. Second the issue at hand must be evaluated objectively and arguments must be constructed in a way to persuade people who have been indoctrinated against the change a movement is trying to enact. By starting from a universal premise, let us say equality for all for example, we can try to change one small injustice in a localized area. Even though only one specific injustice was addressed the premise can be used to change situations across a broad spectrum of injustices. Once this has occurred, a broad, objective, universal mission statement can be constructed that encompasses many injustices in that genre. As a movement gains momentum and support the organization can become more centralized, tactically setting specific goals and objectives in the most efficient way to create change. At this point the movement can still target certain inequalities in localized communities but possesses a network of support that can be used to propagate change. (gh)
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